Our Advisory Team
Innovative & cutting-edge wine business advice for maximum profit.
Mike Ratcliffe founded Wine Business Advisors in 2016. Mike was Managing Director of 1.4 million bottle Warwick Estate about two decades before exiting to Californian Silicon Valley VC, Eileses Capital.
Mike has been a co-founder of the US & South African joint venture Vilafonté since 2001. Mike was nominated for the Wine Star Award for Global Innovator of the Year in 2015 & again in 2017. Vilafonté is the only winery in the world to be twice nominated for the New World Winery of the Year.
Mike is Chairman of the Stellenbosch Wine Route & Chairman of Visit Stellenbosch. Mike is a philanthropist and a founding Trustee of The Cape Wine Auction. Mike graduated in the 1st wine marketing class at Adelaide University in Australia and is an in-demand public speaker, industry commentator & marketing trendsetter.
Digital marketing & online communication strategy
Colleen Norkie has over 17 years of experience working with some of the leading brands in the South African wine landscape. Colleen's niche is digital marketing where she has harnessed the evolving power of technology and adapted processes to maximize brand marketing potential and reach into the modern marketing space.
Colleen's work ensures maximum brand visibility online in an environment where change is constant. She is the founder of the www.themisfits.co.za, a Food & Drink Creative + Digital Consultancy.
Culture development & training specialist
Rob Arnold represents RCA, an organisational culture development & customer experience enabler to brands across the wine, retail, medical & hospitality sectors. RCA enhances the employee and customer experience through a four-step proprietary model which includes :
Mapping the company culture and customer journey, (Ensuring clarity of expectation)
Implementing a blended learning programme [eliminating the deficit between expectation and actual staff output
Incorporating a measurement mechanism of the culture and customer journey. (Ensuring progressive accountability across the staff complement)
By placing people over profits, RCA has enabled companies across multiple industries to decease staff churn and increase per-head spend. Look after your human capital and they will look after your customers.
Miles’ wine foundation was laid early on in his life. He is the son of Kathy and the late Tony Mossop, a Cape Wine Master and distinguished South African wine authority.
After graduating with a BSc in Geology, thereby setting his foundation for understanding terroir, Miles went on to complete a further degree in Viticulture and Oenology at Stellenbosch University, graduating “top of class” in 1998.
Miles worked harvests with the legendary Gyles Webb at Thelema and Eben Sadie at Spice Route before stirring the lees as far afield as Knappstein in the Clare Valley, Far Niente in the Napa Valley and Planeta in Sicily. This first-rate experience, obtained in such a short space of time, brought him to the attention of GT Ferreira and he was appointed winemaker to the fledgling winery, Tokara, in 2000.
Miles married Samantha Fuchs in 2001 and together they have made their dreams of a family and successful wine business a reality. In 2004 Miles and Samantha started MILES MOSSOP WINES while still being the full-time winemaker at Tokara. During Miles’ 20 or so years of making wine, the wines he has produced have garnered numerous local and international awards and high ratings.
Miles’ dedication to his craft and consistent delivery of highly rated wines earned Miles a nomination to the prestigious Cape Winemakers Guild in 2012, being elected as Chairman for two years from 2016 to 2017. Miles left Tokara in May 2018 after nineteen very successful harvests. His focus now being 100 percent on his own wine brand and improving on the foundation already laid.